We’ve all seen a high-end restaurant with the name of a famous chef emblazoned upon it, knowing it is one of many in a chain. When a famous chef opens up a corporate restaurant group to create a chain of restaurants under his name, does the quality suffer? Or does corporate structure guarantee the hallmark quality food and service throughout the multiple restaurants? The answer is not simple –but it is very interesting and may effect they way you dine out! Celebrating Act 2™’s regular contributor and expert Food & Wine Writer, John Mariani, publisher of The Virtual Gourmet Newsletter, discusses the ins and outs of restaurants owned by a corporate group or famous chef, from management to franchising. It’s about the food and about the business. You’ll want to hear it all.
